If you’re a Chocolate & Zucchini reader, there’s actually a good chance that you have a blog of your own, or are thinking about starting one.
And whether you’re just in this for the fun of it, or have ambitions to turn your talents into an occupation that pays the rent, I’m sure your number one goal is to grow your food blog: blogging is such an all-consuming activity that it’s natural to want the greatest number of eyes on the fabulous content you strive to create.
This means working really hard to hone your craft and put out content you’re excited to share (if you lie sleepless because you can’t wait to hit publish in the morning, you’re doing it right) but it also means staying in the game in terms of social media and, for those with professional goals, monetization.


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This is a guest post by Anne Elder, my friend and former assistant, who has lived in Paris long enough to know the city like the back of her hand.
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